Suzanne’s heart starts sparkeling when creating content and being able to tell a brand story. Last August Spargle connected Suzanne to HalloStroom, a sustainable energy company where she started in the role of content and communication professional. The interesting and challenging thing about this role was the fact that nothing was fully established yet. Together with HalloStroom, she was able to set up structures, kicking of content strategy and supporting all stakeholders within a uniform way of communicating, both internally as well as externally. She used own expertise to shape and optimize this role to make it a significant and beneficial one for both HalloStroom as well as herself.